Track when shared Figma files are opened (and who viewed)

Wrap any Figma file or prototype link with Send to see exactly when it’s opened, who viewed it, and what they cared about. Recipients get one link that opens your Figma with AI Chat alongside it, so they can get instant answers while you capture identity, timing, and engagement signals that move projects forward faster.

When this is useful

Sharing Figma links is convenient, but the native share is mostly anonymous once the link travels. Use Send when you need verified identity and actionable signal, not just a vague “someone looked.”

Product and design reviews you send to prospects or stakeholders
Sales demos and clickable prototypes shared with buyers
Executive or investor updates where you want to track engagement
Onboarding and enablement files where attendance and understanding matter
Campaigns where alerts and CRM updates should trigger automatically

Step‑by‑step: wrap your Figma link in Send and start tracking

Going from a raw Figma URL to a tracked, identity‑aware link with AI takes minutes. These steps ensure you collect the right signal without adding friction.

1. Add your Figma link to Send

Install Send’s Chrome extension from send.co. Open your Figma file or prototype and click the blue “Add to Send” button. A Send tab opens with your content loaded.
Or open the Send app, click New Document, and paste your Figma URL. Send supports Figma plus Google Docs/Slides, Notion, Word/PowerPoint/PDF, videos, Miro, and more.

2. Require identity before viewing

In Link Settings, turn on the viewer gate and require Email. Add Name and Phone if you need extra qualification.
Optionally hide content until the gate is complete so your Figma only loads after verified details are provided.

3. Steer attention with Suggested Questions

Add prompts like “What’s included in this scope?”, “Implementation timeline,” and “What does this cost?”
Suggested Questions appear at the bottom and surface answers immediately, so viewers don’t bounce or ping you for basics.

Click Copy link and share it. Tell recipients there’s AI Chat inside for instant answers to common questions.
For known recipients, use a personalized URL slug to keep tracking while removing the form.

5. Track opens and act on signal

You’ll receive an email on open. The Live Activity Feed shows who viewed, where they’re located, their device, view time, and the questions they asked the AI.
Turn on webhooks to push “document open” or “any link open” events into Clay, Zapier, or Make so CRM updates and alerts happen automatically.

Why this is faster with Send

Design context is nuanced, and feedback often stalls in email threads. Send keeps momentum by pairing your Figma with AI Chat and guided prompts, while giving you the visibility to follow up precisely.

AI answers questions next to the Figma file, reducing back‑and‑forth and unblocking decisions
Suggested Questions focus attention on scope, pricing, timeline, and next steps
Analytics reveal opens, identity, device, location, time viewed, and the AI questions they asked
Replace supporting files under the same link, keeping a single URL in circulation without version chaos
Balance friction and signal: gate for unknown audiences, personalize links for known contacts

Troubleshooting & tips

Small tweaks can improve completion and clarity. Use these to increase signal and reduce confusion.

No opens showing? Make sure recipients clicked the Send link, not the original Figma URL.
Gate drop‑off? For warm contacts, switch to a personalized URL slug so they can view instantly while you still track.
Lots of generic AI questions? Tighten your Suggested Questions and attach an AI Profile so the AI can surface curated case studies or your calendar when requested.
Sensitive material? Disable printing/downloading for any attached files in the Send experience.
Team visibility? Share the Send doc with your workspace so managers can see teamwide activity and coach follow‑ups.

Integrations & automation (webhooks)

Keep systems up to date without manual effort. Webhooks fire on key events so your tools stay in sync.

Trigger on document open to create or update a lead, log activity, and notify the owner
Trigger on any link open inside the Send experience for deeper interest signals
Pipe events to Clay, Zapier, or Make to enrich contacts, add sequences, and route to the right owner

Privacy & controls

Control how people access your Figma content while keeping sharing simple.

Require Email, Name, or Phone via the viewer gate and optionally hide content until completion
Disable printing and downloading for attachments when needed
Replace files under the same Send link anytime without changing the URL
Use personalized links for known recipients to reduce friction while preserving tracking

FAQ

How does Send speed up decisions around Figma files?

Viewers get instant answers via AI Chat while you see what they asked and how long they engaged, so follow‑ups are focused and faster.

Can I require email before the Figma file loads?

Yes. Turn on the viewer gate and select Email. You can add Name and Phone and hide content until the gate is complete.

Can I update supporting assets without a new link?

Yes. Replace files under the same Send link to keep one URL in circulation.

What analytics do I get for Figma links?

You see viewer‑provided identity, location, device, total time viewed, and the AI questions they asked during the session.

Can I push opens into my CRM automatically?

Yes. Use webhooks to send open events to Clay, Zapier, or Make for CRM updates, enrichment, alerts, and routing.

Try Send today and track Figma opens with identity, AI‑powered answers, and workflows that move projects forward. Send.co

Track when shared Figma files are opened